The importance of Purpose for musicians

Marketing Music

The importance of Purpose for musicians

No Comments 1 July 2015

On the Shades of Solveig blog, Solveig Whittle gives advice on how to create a marketing plan with purpose.

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The Value of a Single Music Stream: Infographic

News, Marketing Music

The Value of a Single Music Stream: Infographic

No Comments 1 July 2015

via Billboard: What happens when you press play on a music streaming service? It depends on the service, but in any scenario many different parties end up splitting fractions of a penny.

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How Apple Got Off Cheap After Its Indie Dustup: Analysis

News

How Apple Got Off Cheap After Its Indie Dustup: Analysis

No Comments 1 July 2015

Billboard: Maybe the mainstream press is correct and I am reading this situation all wrong, but from where I sit, Apple executives likely want to give Swift a great big kiss for what she did.

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