Cyber PR: How To Be Your Own Music Publicist, Part 1 Marketing Music

Cyber PR: How To Be Your Own Music Publicist, Part 1

No Comments 5 April 2016

From Ariel Hyatt and the crack staff at Cyber PR: The world of music publicity is loud and overwhelming. There are thousands of people who will try to tell you what to do, and will offer advice whether you asked for it or not. With so many voices out there, it’s hard to tell which ones to listen to.

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6 Ways to Promote Music

Marketing Music

6 Ways to Promote Music

No Comments 3 April 2016

There’s no one strategy to promote your music and grow your fan base. Your music promotion should resemble a gearbox with different strategies working together to raise awareness. On the Disc Makers Echoes blog, Dave Kusek writes about six different strategies that will help you reach new and old fans alike.

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Instagram Intros Longer Videos

News, Marketing Music

Instagram Intros Longer Videos

No Comments 30 March 2016

Direct from Instagram: We want to bring you fun, flexible and creative ways to create and watch video on Instagram. As part of our continued commitment, you’ll soon have the flexibility to tell your story in up to 60 seconds of video. This is one step of many you’ll see this year.

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Marketing your music is about having something to say

Marketing Music

Marketing your music is about having something to say

No Comments 28 March 2016

From the DIY Musician Blog: Facebook is just a message delivery system. Your email newsletter is just a message delivery system. Your website is just a message delivery system. Your press releases, concert posters, tweets,… they’re all just message delivery systems.

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How Songwriters Make Money From Publishing

Making Music, Marketing Music

How Songwriters Make Money From Publishing

No Comments 28 March 2016

From the USA Songwriting Competition blog: While songwriters and musicians are often advised by their fellow artists to keep their own publishing, such an approach is no longer especially applicable in the modern music economy. It is more important that artists develop a solid understanding of where exactly publishing revenue comes from, and how to deal with Performing Rights Organizations.

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Types of Record Producer Deals

Making Music, Marketing Music

Types of Record Producer Deals

No Comments 28 March 2016

While the role of a record producer is typically understood by most artists, the business aspects are more confusing. What follows from the Disc Maker Echoes blog is a brief rundown of when a producer may first get involved in your career and how the deals are structured.

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15 music marketing mistakes

Marketing Music

15 music marketing mistakes

No Comments 20 March 2016

Reaching fans is certainly easier in the digital age, but that doesn’t mean marketing is easy. Indie artists need to follow some basic marketing tenets if you want to make the most of your marketing efforts. Here are 15 of the biggest music marketing mistakes indie artists make from the Disc Makers Echoes blog.

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