Franchise Launch “Mobile Tour” Marketing Music

Franchise Launch “Mobile Tour”

No Comments 8 July 2014

Musformation‘s Jesse Cannon writes: NJ band Franchise has launched what it has dubbed a “Mobile Tour” where they will do targeted advertising in a different city each day to try to have fans encounter a live set they filmed at a local studio.

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Promoting Your Music in a World of Short Attention Spans

Marketing Music

Promoting Your Music in a World of Short Attention Spans

No Comments 6 July 2014

Prescription PR‘s Chris Singleton writes: There are still ways to get people to listen to your music, but you have to bear the fact that we are living in an era of information overload in mind when you go about promoting it.

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10 Email Subject Line Ideas

Marketing Music

10 Email Subject Line Ideas

No Comments 3 July 2014

Sensible advice from Hostbaby: The most important part of any email newsletter are the first five words of the subject line–because that’s about all people will see when they check their email on their phone.

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Deep in the Kickstarter Trenches, Pt. 3

Marketing Music

Deep in the Kickstarter Trenches, Pt. 3

No Comments 3 July 2014

This article about lessons learned in the midst of a Kickstarter campaign was written by jazz pianist and CD Baby artist George Kahn. This is part three of a previous post that appears on the DIY Musician Blog.

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6 Tips for Making the Most of Your Music Festival Gig

Marketing Music

6 Tips for Making the Most of Your Music Festival Gig

No Comments 2 July 2014

From the Grassrootsy music marketing blog: Summertime Music Festivals make for some of the best gigs you can get as an Independent Artists.  Parks are filled with people, there’s very little pressure to draw your own fans, and you get maximum exposure to potential new fans.

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Don’t Let Album Art Derail Your Release

Marketing Music

Don’t Let Album Art Derail Your Release

No Comments 2 July 2014

[This guest post on the DIY Musician Blog was written by singer/songwriter Keith Alan Mitchell.] Much was made about the loss of great album art when CDs and then digital took over from 12” LPs as the dominant music delivery format.

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12 Ways to Grow Your Band’s Email List

Marketing Music

12 Ways to Grow Your Band’s Email List

No Comments 2 July 2014

Truthtelling on the DIY Musician Blog: Your #1 music marketing priority should be to build your own email list. People don’t change their email addresses nearly as much as they used to. So in many ways, an email is forever. With email, YOU get decide when and how you communicate with your fans.

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