Marketing Music
Zebralution Partners with Loudr for Mechanical Licensing and Royalty Services
Zebralution, one of the leading digital media distributors for independent labels and audiobook publishers, and Loudr®, a music rights technology company, have announced a strategic licensing partnership today. The deal provides Zebralution with comprehensive DPD licensing for its labels and royalty administration services, as well as access to Loudr client features such as real-time publishing metadata for licensed works via Loudr’s API and catalog matching against U.S. Copyright Office database.
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Marketing Music
The Global Reggae Charts are the first attempt to get a picture of what currently matters in reggae music across the globe. Felix Rühling, founder of the German reggae promotion and production service company Boomrush, initiated the project. He explains: “Reggae is one of the best known genres worldwide. But for someone who’s new to the music, it’s relatively tough to find the music that’s currently popular.Our goal is to change this.”Global Reggae Charts
News, Marketing Music
On Friday evening, MBW broke the news that Warner Music Group had signed a renewed global licensing deal with YouTube – via an oddly downtrodden internal memo from WMG boss Steve Cooper. “[Our] experiences during these negotiations were proof positive of the acute need to clarify ‘safe harbor’ provisions under US and EU copyright legislation,” it read. “That’s the only way to conclusively close the gap between the revenue YouTube generates and what songwriters, artists, publishers and labels make in return.” For what ultimately amounted to the announcement of a contract extension, this was a missive dripping with barely-concealed sufferance.Why Warner Did a Deal With YouTube
Marketing Music
Dubset Media Holdings, the startup whose technology aims to help digital services identify and pay rights-holders whose content is used in remixes, has raised $4m in a fresh Series A funding round. The investment is being led by Boston-based Cue Ball Capital, which focuses on recurring revenue platforms in business information services, digital media and specialty consumer opportunities.Remix Licensing Platform Dubset Raises $4M From Group Led By Cue Ball Capital
Marketing Music
The unsurpassed reach of the Internet and the emergence of a range of new digital technologies have transformed virtually every corner of the music industry for fans and creators alike. While consumers enjoy vastly more options, these market disruptions are presenting a range of important challenges for creators, producers, and distributors of music. Musicians are struggling to balance their passion for music with the need to be knowledgeable and vigilant about the financial rewards for their talents. Of the $15 billion in global recorded music revenue for sound recordings reported by the International Federation of the Phonographic Industry for 2014, only a small portion of the money beyond the initial recording advances ultimately makes its way to artists as ongoing revenue.Blockchain technology can solve several media industry problems
Marketing Music
For all the whirlwind technological changes and crumbling barriers to entry in the music industry, some things sure have stayed pretty old school. Yes, rap songs by scrappy upstarts can hit No.1 on the Billboard charts thanks to internet memes and an unfathomable amount of streams on services like YouTube and Spotify. And it’s true that unless you’re talking about Adele, CD sales and even digital downloads have plummeted, because why own anything that takes up space when you can stream on-demand either for free or a small monthly fee? These days, a casual fan taking a trip to the record store is an almost laughable idea. And yet, for the biggest names in music, self-promotion hasn’t changed all that much since the days of the Beatles on “The Ed Sullivan Show.” More than an online radio takeover or guerrilla social media campaign, marquee televised events remain the quickest way to reach millions of mainstream listeners who might check out your music or even buy it (or, preferably, come see you live; more on that later).How Old-Fashioned TV Still Drives the Music Industry
Marketing Music
For most of his career, Sub Pop founder Bruce Pavitt had a front row seat to the most subversive elements of punk rock culture. His music career started at college with a radio show and fanzine, before launching Sub Pop in ’86 - a label best known for Nirvana, Mudhoney and Soundgarden. After dumping his shares in 2003, unhappy with the culture change that came with selling a 49% stake to Warner, he took some time away from the industry to raise a family.Why Sub Pops Founder Quit The Music Industry - And What He Thinks Of It Today
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