Making Music, Marketing Music

Connecting with your audience

No Comments 18 April 2016

Connecting with your audience

Musical gifts are not meant to be kept to ourselves, which means at some point you’re going to have to deal with connecting with your audience: AKA the consumers of your musical product. Disc Makers Echoes explores this topic.

There’s a lot of negativity out there about the music business and how awful things are. If you buy into it, you might believe we are all destined to be Emily Dickinsons, writing songs in our attics only to be discovered in a hundred years after our miserable, lonely demises. I have great respect for art for art’s sake: Johann Sebastian Bach’s genius is not diminished by the fact that most people really didn’t know him outside of his little town of Leipzig during his lifetime, but if I’m guessing correctly, most of you out there making music aren’t doing it just for what the British call “a good laugh.” Even the laziest weekend warrior has some kind of goal: make a record, play a gig, get free beer, etc. Or maybe you do have purely artistic motives and you want to create art just for yourself. There is no shame in that. Click on the link below to read more…

Author: Chris Huff, Disc Makers Echoes

Read More/Original Source: http://blog.discmakers.com/2016/04/connecting-with-your-audience/

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