Marketing Music

WordPress Music Launches

No Comments 6 November 2012

WordPress Music Launches recently launched WordPress Music, a subsite that brings together all the tools for musicians in one spot including two new features, Playlists and Upcoming Events. It’s a smart marketing move by WordPress and offers a strong argument for why you might want to start your WordPress experience at instead of taking a more complicated route via

Since the use of the brand name WordPress for both and is an ongoing source of confusion, I should note that is the hosted version that is similar to but not as open-ended as the downloadable version,, for which you need to find your own host. Most of the news you see featuring WordPress is about

Last week announced the launch of WordPress Music as a way to draw attention to their usefulness for musicians. According to the announcement, such features include:

• Mobile-friendly, HTML5-based playlists (Extra Storage upgrade required)
• Upcoming Events widget and shortcode
• Social media cross-posting to Twitter, Facebook, Tumblr, and more
• Embed music from SoundCloud or Bandcamp
• Videos embeds via YouTube, Vimeo, Viddler, and more
• Show off your photos with tiled galleries
• Plus, turn it up to 11 with upgrades like Custom Domain and Custom Design

In addition, offers a variety of both free and premium themes.

WordPress Music:

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