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Home > Magazine > Article Archive > News

News: EMusic Signs Universal, Aims for the Mainstream
Posted on Wednesday, October 13, 2010 @ 08:35:58 UTC
Topic: Industry News

EMusic is in the midst of an overhaul, trying to change itself from a niche service for lovers of indie-label bands to a more broadly focused service for music lovers in general. As part of that transformation, it announced a deal with Universal Music Group to add content from its labels and artists (e.g. Interscope, Decca and Island DefJam). EMusic now is home to three of the four majors (although new songs from these labels and a handful of the largest indies often aren't available until well after they've been released to other stores); the only holdout is EMI, but new EMusic CEO Adam Klein said in a recent interview that he expects the company to have all of the majors before too long. Complete Article





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