Liverpool & Memphis Become Rock 'n' Soul Mates in Music Business Partnership
Date: Tuesday, June 21, 2011 @ 17:58:39 UTC

Liverpool and Memphis are cementing their bonds of friendship with a new link up between dozens of venues on both sides of the Atlantic. Destinations including the Beatles Story, Graceland, museums and colleges are set to join forces to become what are being billed as Rock 'n' Soul Mates. The joint public and private sector initiative aims to encourage tourists to explore the connections between the English and American cities whose music and history have helped to shape the world. Organisers hope it will forge business links, too. Complete Article

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