ARS Technica: Why Ad Blocking is Devastating to the Sites You Love
Date: Wednesday, March 10, 2010 @ 12:16:28 UTC

Did you know that blocking ads truly hurts the websites you visit? There is an oft-stated misconception that if a user never clicks on ads, then blocking them won't hurt a site financially. This is wrong. Most sites, at least sites the size of ours, are paid on a per view basis. We recently learned that many of our readers did not know this, so I'm going to explain. Complete Article

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